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FOCUS
ON SURFACTANTS
manufactured in Zavod Sintanolov’s
newly-commissioned plant in St
Petersburg. Customers will include
multinational detergent and personal
care product manufacturers operating
in the Russian Federation. For
Huntsman, the agreement represents
another advance on the
Europe/Middle East/Africa market
where it already had six production
sites and two joint ventures. Zavod
Sintanolov produces non-ionic
surfactants and polyethylene glycols
(raw materials for detergents,
cosmetics, textile chemicals and
pharmaceuticals). The company has
three ethoxylation lines and one pilot
unit. It claims to have 50% of the
rapidly growing Russian ethoxylated
fatty alcohols market. The company
recently approved an extension plan
which by 2011 will give it new storage
and production capacities as well as a
new control system. Zavod Sintanolov
is also to modernize its existing units.
subsidiary Dial added a new fabric
softener to its line of Purex Natural
Elements laundry detergents in the
USA. Colgate-Palmolive launched its
Palmolive Eco phosphate-free
automatic dishwashing detergent.
Responding to public pressure, the
Soap & Detergent Association, with
two other consumer product groups,
recently introduced a programme to
provide more details on the content of
the bottle or box. A pie chart presents
leading brands in the US laundry
detergent market in 2008, based on
sales.
ASSOCIATED
PRODUCTS
A voyage of discovery: new products
launched at the 2008 SCS Formulate
show
Several new ingredients were
presented by cosmetic feedstock
producers at the SCS Formulate
show held in Nov 2008 in Telford.
Innospec Speciality Chemicals
presented its new product, the
sulfate-free surfactant Pureact SLMI-
85. Several companies presented
new ingredients for applications in
organic and natural formulations.
Cremer Care promoted its latest
Woresana line of organic fatty acids.
Gattefosse launched its Ecocert-
certified Gatuline Skin-Repair Bio,
which repairs damaged skin by
restoring its barrier properties. Kahl
presented its natural waxes range,
while Northstar Lipids promoted its
natural oils line. One of the products
in the natural oils range is the oat oil,
which has been shown to be
especially popular with lip balm
makers and firms specializing in
adolescent skin care products. During
the show, participants also talked
about the proposed European
Cosmetics Organic Standard
(COSMOS). The proposed policy
generated mixed views from
attendees.
Chemical and Engineering News, 26 Jan 2009, 13-
14,16-19 (Website: http://www.cen-online.org)
New all-natural laundry detergent
launched by Selestial Soap
Consumers looking for green cleaning
products have a new alternative for
their laundry detergent needs.
Selestial Soap has launched a new
liquid laundry detergent that contains
all-natural ingredients. The product is
hypoallergenic and non-toxic for the
environment and does not contain
phosphates, sodium laureth sulfate,
perfumes or dyes. Selestial Soap’s
non-sudsing formulation rinses
cleanly so that no residue is left
behind to irritate your skin, or damage
fabrics or machinery. The detergent is
effective in all water temperatures
and is recommended for both
traditional and high-efficiency
washing machines. Selestial Soap
was developed after Ruth Smith and
her business partner Jim Legato
looked for green products to use at
Eastfield Laundry, Legato’s
Laundromat located in Traverse City,
MI. They were unable to find an
environmentally friendly detergent
that cleaned effectively and was
priced competitively with traditional
detergents. Selestial Soap’s motto is
Saving the Planet Within Your
Budget. A 50-ounce bottle of Selestial
Soap retails for $6.99 while a 100-
ounce bottle is $11.99. Both sizes are
available individually and in case
packs at the company’s website,
http://www.selestialsoap.com. The 5-
gallon pails are also available for
commercial applications.
Press release from: Huntsman Corp, 3040, Post Oak
Boulevard, Houston, TX 77056, USA, tel: +1 713 235
6000, fax: +1 713 235 6416, website:
http://www.huntsman.com (17 Feb 2009) &
RCCnews, 19 Feb 2009, (Website:
http://www.rccnews.ru/eng) & Chimie Pharma Hebdo,
23 Feb 2009, (456), 7 (in French)
Household products
The greening game: cleaning products
and detergents makers seek sweet
spot between ‘green’ products and
‘clean’ products
Major manufacturers of cleaning
products, in cooperation with their
feedstock providers, have launched a
range of goods in 2008 that illustrate
the various ways they are responding
to consumer demand for cleaners and
detergents that are more
environmentally sustainable. Clorox
has expanded its Green Works brand
line with new hand dishwashing
liquids and cleaning wipes. SC
Johnson boasts that the ingredients
of its Shout and Scrubbing Bubbles
products are approved by the
Environmental Protection Agency’s
Design for the Environment initiative.
Church & Dwight improved its Arm &
Hammer Essentials brand of laundry
detergents with plant-based
surfactants to include spray cleaners
with reusable containers. Henkel
rolled out its Terra Activ range of
cleaners in Germany, and the firm’s
SPC, Soap, Perfumery and Cosmetics, Feb 2009, 82
(2), 44-45
APPLICATIONS
Personal care
Huntsman and Zavod Sintanolov
partner to develop Russian personal
care and detergent markets
Huntsman Corp and Zavod
Sintanolov have signed a cooperation
agreement by which both companies
will share know-how, expertise and
resources to develop the Russian
market for surfactants. According to
the agreement, the Performance
Products division of Huntsman will
market and sell 50% of the anionic
and amphoteric surfactants
Press release from: Selestial Soap, Traverse City, MI,
USA, tel: +1 231 944 1431, email:
sales@selestialsoap.com, website:
http://www.selestialsoap.com (17 Feb 2009)
APRIL 2009
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